Stand Out at Exhibitions with Free On-Site Massages
Attracting attention at exhibitions can be a challenging task with numerous stands vying for the interest of delegates. While traditional giveaways like sweets and pens are popular (and we would be lying if we said we didn’t gather some up on our travels around the exhibition hall!), they often fail to make a lasting impression. One innovative and cost-effective solution to stand out is by offering complimentary massages at your stand.
Why Offer Complimentary Massages?
Setting Up
The setup for offering massages is straightforward and hassle-free:
The simplicity of the setup ensures minimal disruption and allows you flexibility in scheduling the massages, whether for the entire day or just during peak hours.
Benefits to Your Stand
Consider giving your exhibition stand a refreshing edge with complimentary on-site massages, ensuring you leave a memorable impression on all your visitors.
Introducing a Relaxation Zone could be the perfect solution. This dedicated area will not only provide a sanctuary for attendees seeking a moment of calm but also add significant value and appeal to your event.
Why a Relaxation Zone?
A Relaxation Zone is a hugely popular benefit at trade shows and events. It caters to the wellbeing of both attendees and exhibitors, offering a quiet retreat from the hustle and bustle of the event floor. Here, they can unwind, recharge, and enjoy a few moments of tranquillity.
Benefits of a Relaxation Zone:
Setting Up a Relaxation Zone
Creating a Relaxation Zone requires careful planning and thoughtful execution. Here are some steps to help you set it up:
Allocate Space
Identify an area of floor space that can accommodate a couple of massage or reflexology chairs or couches. This could be a standalone area or part of a larger Wellness Zone where attendees can eat, drink, and relax. Ensure that the space is easily accessible yet offers enough privacy to create a sense of tranquillity.
Get Sponsorship
Consider seeking sponsorship for the Relaxation Zone. Sponsors could include wellness brands, health services, or other companies related to relaxation and wellbeing. In return, offer them visibility through branding opportunities within the zone. This can include sponsorship-branded tops worn by the therapists.
Incorporate Fundraising
Adding a fundraising element to the Relaxation Zone can further enhance its appeal. Encourage attendees to make donations for their treatments, with proceeds going to a chosen charity or cause. This not only provides a feel-good factor but also aligns your event with social responsibility.
Additional Features for the Relaxation Zone
To make the Relaxation Zone even more appealing, consider incorporating additional features such as:
Wellness Activities
Offer short wellness activities like yoga sessions, or breathing exercises. These activities can help attendees relax and rejuvenate.
Healthy Refreshments
Provide healthy snacks and beverages within the Relaxation Zone. This can include herbal teas, infused water, fresh fruits, and nuts, offering attendees a wholesome break from the event.
Call Kathy on 07989 367669 or via the contact page for more information on our wellbeing days, events, conferences, employee benefits, or reward schemes.
Enhancing Delegate Experiences with Wellness Options
In the competitive landscape of event planning, offering unique and memorable experiences for delegates is essential. One innovative approach is to integrate wellness options into your conference venue packages. By doing so, you not only stand out from competitors but also contribute to the overall wellbeing and productivity of your attendees. Here are some wellness options to consider:
Seated Massage
Offering seated back, neck, and shoulder massages during break times and between seminars can be a game-changer for your delegates. These 5-10 minute invigorating massages help to ease tense muscles and combat mental fatigue, leaving attendees feeling refreshed and re-energised. Providing this service throughout the day to delegates, standholders, and staff can significantly enhance the overall experience.
Lunchtime Yoga
Encourage your delegates to take 30 minutes to unwind, stretch out, and enjoy some peaceful time during their busy schedules with lunchtime yoga sessions. These sessions can help reduce stress, improve focus, and promote a sense of calm, making it easier for attendees to stay engaged and productive throughout the day.
Lunchtime Relaxation
Sometimes, all it takes is a short break to reset and recharge. Offer sessions that allow delegates to take 15-30 minutes to close their eyes, concentrate on their breathing, and practice mindfulness. This simple yet effective relaxation technique can help attendees feel more centred and ready to tackle the rest of their conference agenda.
Integrating massage and wellness treatments into your delegate packages not only provides a unique selling point but also demonstrates a commitment to the wellbeing of your attendees. By offering these options, you create a more holistic and enjoyable conference experience, setting your venue apart from the competition.
This is the feedback we received following our attendance at a 3 day conference
“Having Hands On At Work at our National Conference provided a welcome treat to delegates and exhibitors alike. They provided seated back neck and shoulder massages during break times and throughout the conference creating a great atmosphere and buzz about the place. The massages were extremely popular with queues of people waiting to be relaxed and refreshed with an invigorating massage.”
Hospice UK Annual Conference – 3 days at ACC Liverpool
Call Kathy on 07989 367669 or via the contact page for more information on our wellbeing days, events, conferences, employee benefits, or reward schemes.